About the BBC

The BBC's mission to the world is to enrich people's lives with programmes and services that educate, entertain and inform.

The values of the BBC:
-Audiences are at the heart of everything the BBC do.
-They respect each other and celebrate their diversity so that everyone can give their best.
-They are one BBC: great things happen when they work together.
-Creativity is the lifeblood of their organisation.
-They take pride in delivering quality and value for money.
-Trust is the foundation of the BBC: they are independent, impartial and honest.

Journalists have the ability to inform, educate and entertain. Reporters have to report whatever is in the publics interest.